New CIO and Market Research VP at ACT

ACT, Inc. has hired Pat Steinbrech as chief information officer of information technology and operations and Bryan Maach as the vice president of marketing research and analysis.

Pat Steinbrech comes to ACT with valuable experience as a chief information officer (CIO).  She will use her skills to develop and maintain strong vendor management, as well as to lead ACT’s growth in business intelligence and data analytics.

“Pat’s experiences are perfectly suited for leading ACT’s Corporate Systems work,” said Jon Whitmore, ACT CEO.

Previously, Steinbrech spent 18 years at Johnson & Johnson (J&J) where she most recently served as the CIO and vice president in the global pharmaceuticals supply group. Before her senior leadership role, Steinbrech oversaw IT in support of manufacturing functions at J&J. Since retiring from the company in 2011, she’s spent time advising the start-up of a pharmaceutical firm.

Bryan Maach has joined ACT’s corporate strategy and marketing team as the vice president of market research and analysis. Maach will focus on building deep market and customer insight capabilities that inform ACT’s strategic direction and position the company for long-term success.

“Bryan’s knowledge and experience in turning data and information into valuable insight will ultimately help ACT better serve its customers. His role is imperative in assisting the organization achieve its goals,” said David Cumberbatch, ACT chief strategy and marketing officer.

Maach has held similar positions at Fortune 500 companies on both domestic and international stages. He comes to ACT from Cisco Systems where he served as vice president of market research & analysis. Prior to that, he built high performing research, analysis, and data mining teams at IBM in their corporate headquarters, Asia Pacific, and Sales divisions.  Maach holds a master’s degree in industrial/organizational psychology from Bowling Green State University and a bachelor’s degree in psychology from Iowa State University.